Day in The Life: Marketing Manager at SMG

In the fast-paced and dynamic world of marketing, there is always something new happening, and Suburban is at the forefront of these exciting changes.

Curious to learn more about the marketing landscape at our manufacturing company, we sat down with our Marketing Manager to get an insider's perspective.

Tara Eckhart, Marketing Manager at Suburban Manufacturing Group

What brought you to Suburban Manufacturing Group? 

During my final year in college, I had the incredible opportunity to join Suburban Manufacturing Group as a part-time intern. Little did I know that this experience would pave the way for a full-time position as the Marketing Specialist after graduation. It was clear to me that accepting this job offer would open doors to immense professional growth and development.

What type of education or experiences help you in this position? 

I hold a bachelor's degree in Marketing Communications and Screen Arts, which has been invaluable in my role at Suburban Manufacturing Group. Understanding various marketing disciplines and content creation techniques has been crucial since the beginning. Through my experience as an intern, I have acquired extensive knowledge about our products and the industry, which has ultimately led me to my current position as a manager.

"It was clear to me that accepting this job offer would open doors to immense professional growth and development."

What does your day to day job entail? 

As the Marketing Manager at Suburban Manufacturing Group, my responsibilities encompass managing and executing various aspects of digital marketing. This includes creating and curating engaging content for our social media platforms, producing informative demonstration videos, ensuring our website stays up-to-date with the latest information, and designing captivating brochures.

By staying on top of the latest marketing techniques and constantly adapting to the evolving landscape, I am able to contribute to the growth and success of Suburban Manufacturing Group.

What do you enjoy most about your role?

I enjoy the diversity in the day-to-day activities as well as the large company projects I get to be involved in! It’s rewarding to have the opportunity to impact a company on a larger scale.

"Having the chance to make a significant impact on a company's growth and success is truly rewarding on a grand scale."

What do you enjoy about working at Suburban?

I love the autonomy with my position – the sky is the limit! I’ve always had a runway to learn and grow. Suburban does an awesome job at that.

How do you see yourself growing with Suburban?

As the company grows, I would like to grow alongside it! I see myself continuing to grow and develop as a marketing professional.

What golden piece of advice would you give to anyone thinking of entering into a marketing position?

Don't be shy. The best sales/marketing people in the industry aren't afraid to put themselves out there for personal branding and networking opportunities.

Ready to advance your career?

Visit our careers page to find your next big move!